Established in 1958 and synonymous with affordable luxury, Charnos is one of the UK’s best-loved hosiery labels. Nobull has been driving consumer PR for the brand since 2000.
Supporting Breast Cancer Care
To come up with a headline-grabbing PR campaign to support Breast Cancer Care. It needed to be fun and it had to be feminine with an empowering edge.
Nobull created #NationalStockingDay in 2007, which now takes place every October. We sent confident and courageous women out in their stockings and generated media coverage with some striking visuals, public support and lots of buzz from the Charnos social media channels.
Within five days…
The Life and Style team just ooze enthusiasm and energy! Nobull really does deliver, even if it means stripping off!