We have been working with this exciting new client since July 2008 Target media  Baby & parenting press, wider consumer press, men’s press
Method Press releases, gifting celebrities, timely e-shots, sharing research, building on HOTmilk controversy Challenge Differentiation as maternity lingerie becomes increasingly upscale Key achievements Coverage in all major baby & parenting magazines Editorial buy in of the HOTmilk story beyond the fashion pages 4 page feature plus index image in FQ Coverage beyond the parenting press in Scarlet magazine | 
